Lily Elsner is the CEO and Co-Founder of Jack Fertility, an Oxford-based startup revolutionising male reproductive health with the UK’s first postal, home-to-lab semen analysis kit, which launched UK-wide in May! On a mission to shift reproductive health from reactive to preventative, Lily is helping to mitigate the fertility burden on women while empowering men and people with sperm in their fertility journeys. A recipient of the Innovate UK Young Innovator Award, she holds an MBA from Oxford and a BA in Biology & Philosophy from Wellesley College. Lily’s work on Jack has been featured in GQ, Men’s Health, Sifted, and more, putting male fertility, finally, in the spotlight.